Apple's Bono Bonehead Blunder
I don't know why Apple even thought this might be a good idea - most folk don't want something personal like music pushed onto their devices.
Apple may have succeeded at breaking two records at once with the free release of U2’s latest album via iTunes yesterday: The album, titled Songs of Innocence, instantly became “the largest album release of all time,” as Apple CEO Tim Cook announced on stage during the company’s iPhone 6 event. But now, it looks like it’s also on track to become one of the worst music publicity stunts of all time.GigaOm
To turn Songs of Innocence into a record release, Apple decided to add it to every iTunes user’s music library without asking. For many iPhone users, this meant that the album also automatically downloaded onto their device — and that left many people confused, if not upset.